A Perfect Client: One Person > One Problem > One Promise

Often, service providers (VAs, Freelancers, etc.) have difficulty finding and retaining perfect clients. It’s not because they aren’t marketing. It’s because they are marketing to too large an audience. A Perfect Client: One Person > One Problem > One Promise provides strategies for addressing the following:

 · The one person you should market to.

· How to connect with that potential customer.

· What sets you above the competition?

· How to identify ONE problem you can solve immediately and get them as a client.

 These tips can help you find your ideal customer, close the sale, and keep them as your perfect client.